Alongside the continual expansion of the ready-made clothing industry, women’s national position was indeterminate and peripheral, situated as they were at the end of a twenty-year period that saw no legislation for women’s rights (between suffrage in 1945 and the amendment of the marriage law in 1965). Imagery in the fashion press and distribution in boutiques foregrounded this new clothing culture, and symbolized the potential for women to shape their selves and lifestyles during a time in which their autonomy and agency hung in the balance.